Electric Vehicle Advertising Ready for Prime Time; Your Brand Can Benefit Too

Nissan Leaf e+, the latest addition to the popular and fully-electric Leaf lineup, sports a bigger battery for longer range as well as enhanced power output.

“Opel is going electric!” announced CEO Michael Lohscheller, as the company celebrates the release of two electrified vehicles in 2019, a plug-in hybrid Grandland X SUV (pictured above) and a fully electric Corsa. The electric version of the best-selling Corsa…

Volvo announced this week an investment in FreeWire Technologies, a company specializing in mobile electric vehicle (EV) charging units. Other investors in FreeWire’s $15 million Series A include the integrated energy giant BP, manufacturing powerhouse Stanley Black & Decker, and…

Uber announced this week that the company will help drivers in London convert to cleaner transportation by raising $260 million toward electric vehicle purchases. Many drivers shy away from EVs today because EV sticker prices are higher than for internal combustion…

As plug-in electric vehicles begin to steal marketshare from internal combustion engines, what’s an engine block and cylinder head maker to do? Nemak, the giant global manufacturer of complex metal automotive components, is applying its expertise to specialized parts such…